Book Lab day 1 speaker bio

Book Lab: Publication Seminar Series
Day 1 – 11th Nov 2023

Key Speaker: 

  • Sunny Wong – Founder and Design Director of studiowmw

Sunny Wong is a graphic designer based in Hong Kong and the founder of studiowmw. His designs encompass branding, packaging, and events. Wong is dedicated to creating authentic design and collaborates with both commercial corporations and art and culture organizations. Sunny has been recognized with numerous awards and nominations, including the Tokyo TDC Annual Awards, Taiwan Golden Pin Design Award, HKDA Global Design Awards, DFA Design for Asia Awards, Japan Good Design Award, and Macao Design Biennial, among others.

  • Chan Hei Shing – Founder & Design Director, Hei Shing Book Design Visiting Lecturer, School of Design, The Hong Kong Polytechnic University

In 2006, Hei Shing graduated from the Hong Kong Polytechnic University with a First Class Honours Bachelor Degree in Visual Communication Design. In the same year, he won the YIC Young Design Talent Award and got a scholarship for studying abroad. He furthered his studies in London and graduated from MA Book Arts at Camberwell College of Arts, University of the Arts London, with Distinction in 2008. Since 2015, Hei Shing has been a visiting lecturer teaching BA (Hons) in Communication Design at School of Design, the Hong Kong Polytechnic University. In 2016, he set up his design studio “Hei Shing Book Design” in Hong Kong, specialised in book and publication design. He has gained international recognition by receiving international and local design awards and exhibited his works internationally including London, Berlin, Brussels, Tokyo, Beijing, Shanghai and Hong Kong.

  • Toby Ng – Creative Director

Toby Ng is the founder and creative director of Hong Kong-based Toby Ng Design, which he established in 2014. Specialising in brand identity and graphic design, Ng rigorously tackles design challenges with wit and aesthetically meaningful communication. Recognised as a graphic designer of this generation, Ng is the winner of numerous prestigious awards both internationally and locally. Ng’s works have been widely published and showcased at world-renowned galleries such as the National Portrait Gallery, London. Besides inspiring his creative team, he often shares his ideas with the global community at universities and international conferences such as TEDx. Most recently, he was appointed as juror for the Golden Pin Design Awards in Taiwan, and as Branding and Communication Design juror for the globally acclaimed Art Directors Club Annual Awards in New York.


  • Keith Chun Kai Fung – Founder of flip & roll

Chun graduated from the Hong Kong Polytechnic University with a Bachelor of Arts (Hons) in Visual Communication Design in 2013. After graduation, he worked as a research assistant, graphic designer and illustrator, responsible for brand design, packaging design and book design. His works have won international recognition from DFA Design for Asia Awards and German Design Award-Winner. Chun established FLIP & ROLL in 2017, which is a graphic design and publication studio covering risograph printing, book production and publication, paper product development, workshop activities and exhibition curator. Currently, he is also a part-time tutor in HKICC Lee Shau Kee School of Creativity.

  • Allan Fan, Poe Cheung – Co-founder of Nous

Nous is a Hong Kong based multidisciplinary design studio led by founding partners Allan Fan and Poe Cheung, started in 2021. The term ‘nous’ can be defined as common sense and rationality. It can also refer to the intellect or intuition behind determining what is true or real. Nous collaborates with partners from diverse industries: cultural, education, fine arts, interior design, fashion design and restaurant. Nous’s services include: visual identity design, book design, brand identity design, exhibtion design, wayfinding system, promotional materials , environmental graphics and print production.

  • William Tsao – Creative Director of Third Paragraph

With roots in Tainan and a current base in Hong Kong, William Tsao, Founder & Creative Director of Third Paragraph, brings a unique perspective shaped by the fusion of these two distinct cultures. William’s primary focus is on publication design, leveraging his expertise in paper and print techniques to craft designs that are both subtle and powerful, imbued with a poetic aesthetic. Established a reputation for delivering exceptional design solutions that seamlessly blend artistry and functionality. Recognized with numerous prestigious awards, including the British D&AD Awards, Tokyo Type Directors Club Awards, New York ADC Awards, and Taiwan Golden Pin Awards. His work has been featured in a variety of publications, including Yahoo, Counter-Print, LaVie, Victionary, Pentawards and Sandu Publishing, and he has been interviewed by Hong Kong Economic Times (HKET) and HK01.